Search engine optimisation plays huge role in your internet marketing strategies.
Search Engine Optimisation, also known as SEO, consists of making detailed modifications to a site's content, code, and technical architecture in order to enable it to rank higher in search results for a given set of keyword phrases, as well as using certain technologies to help you market yourself.
When you design with Dum & Co, we will usually do basic optimisation of your home page. We also provide initial website submission to search engines and meta tags description all of our Business Packages and E-commerce packages. However, to achieve good ranking in search engines, work will need to be done on a regular basis.
If you do not have hours to spend on keyword analysis, tracking your site searches, and submitting your site to search engines, we are able to offer our services at competitive rates.
Achieving a top position in the results of popular search engines requires a combination of tactics using the following four methods:
- website optimisation
- paid search - also called Pay Per Click
- paid inclusions - could be a very expensive way of marketing your business
- link development.
The most cost-effective ways to achieve top results are: website optimisation and link development. At Dum & Co we offer both services to our clients.
If you prefer to look after your own SEO and most small businesses do we are special package and training: view our local SEO offer here.