A true pride and joy in delivering SEO service, is to see when the business is growing.  The better the SEO, the higher up the rankings a website will appear.

Higher rankings mean more traffic to your website (clicks) and greater chances of an enquiry or sale for your product or service.

The founding elements of SEO success are:

  • technical website setup and structure,
  • content,
  • and links

Yet let me tell you from experience that the most important element is and will always be the CONTENT.  Content continues to be one of the de facto standards by which SEO pros acquire links to help increase rankings to help create streams of traffic to a website.

I heard many times: THAT one needs TO just create GREAT CONTENT AND - doesn’t have to pay attention to reading levels, complexity in sentence structure, audience intent or other things to create content that ranks well. It is a LIE!

Good content should be created so that resonates with your audience and that it creates a lasting impact on people so much so, that they will want to buy from you your service or products.  Is it always possible to get content right from the beginning? No!!!!!!!!!!!!!!!!!!